{
    "id": 725,
    "date": "2025-07-22T14:23:16",
    "date_gmt": "2025-07-22T14:23:16",
    "guid": {
        "rendered": "https:\/\/oppizi.com\/post\/10-killer-features-that-make-flyer-distribution-more-effective-with-flyer-examples\/"
    },
    "modified": "2025-10-28T13:36:48",
    "modified_gmt": "2025-10-28T13:36:48",
    "slug": "10-killer-features-that-make-flyer-distribution-more-effective-with-flyer-examples",
    "status": "publish",
    "type": "channel-clusters",
    "link": "https:\/\/oppizi.com\/es\/en\/flyer\/10-killer-features-that-make-flyer-distribution-more-effective-with-flyer-examples\/",
    "title": {
        "rendered": "10 flyer features and examples that make people take action"
    },
    "content": {
        "rendered": "<p class=\"wp-block-paragraph\">Sick of wasting money on flyers that nobody looks at? Most flyers get ignored because they are boring, messy, or don\u2019t have a clear message. But with a few simple changes, you can make a flyer that catches the eye and gets people to act.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Print marketing still works. In fact, <a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/flyer\/13-stats-that-show-the-effectiveness-of-flyer-marketing\/\">79% of people keep, read, or at least scan flyers<\/a> and other advertising mail. The right <a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/flyer\/best-flyer-design-tools\/\">flyer design<\/a> and plan can put your business in front of people who want to buy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This guide shares ten easy ways to make flyers that stand out, grab attention, and bring real results for your <a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/blog\/branding\/brand-and-product-education\/\">product<\/a>, service, or <a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/blog\/marketing-fundamentals\/guide-to-event-marketing\/\">event<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/app.oppizi.com\/sign-up\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/05\/4272x1084-Flyering-CTA-1024x260.webp\" alt=\"flyers\" class=\"wp-image-14941 lazyload\"\/><noscript><img decoding=\"async\" src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/05\/4272x1084-Flyering-CTA-1024x260.webp\" alt=\"flyers\" class=\"wp-image-14941 lazyload\"\/><\/noscript><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-1-clear-and-concise-messaging\">1. Clear and concise messaging<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Your flyer needs one clear message people get right away. Clear messages help your flyer stand out and connect with customers fast. The goal is to share your main offer in a simple, easy-to-remember way.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>How to do it:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Use a headline that grabs attention and sums up your key message in just a few words<\/li>\n\n\n\n<li>Keep the body text short; bullet points or brief paragraphs work best.<\/li>\n\n\n\n<li>Stick to one main idea per flyer. Too much information can confuse people.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Example:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/flyers-2-scaled.webp\" alt=\"uber eats flyer example\" class=\"wp-image-16048 lazyload\"\/><noscript><img decoding=\"async\" src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/flyers-2-scaled.webp\" alt=\"uber eats flyer example\" class=\"wp-image-16048 lazyload\"\/><\/noscript><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/case-studies\/uber\/\">Uber<\/a>\u2019s flyer with the line <em>\u2018Order from your favourite restaurant\u2019<\/em> is crystal clear. You instantly know what the flyer is about and what action to take. Compare that to a typical amateur food delivery flyer, where the main message is often hard to spot and unclear about what the customer should do.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Why it matters:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Only about <a href=\"https:\/\/electroiq.com\/stats\/print-marketing-statistics\/#:~:text=per%20Print%20Marketing%20Statistics.%20,materials%20make%20them%20want%20to\">20% of people read every word<\/a> of mailed ads, yet 70\u201380% still remember the brands a month later. A clear, simple message on your flyer can leave a lasting impression, even with brief exposure.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-2-eye-catching-visuals\">2. Eye-catching visuals<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Images are key to grabbing attention or getting ignored. In fact, <a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/blog\/marketing-fundamentals\/print-advertising\/\">print ads<\/a> that combine images with text<a href=\"https:\/\/newsworks.org.uk\/research\/rametrics\/which-works-best-text-or-images\/\"> boost ad recall by 11%<\/a> and brand recognition by 5% compared to text-only ads. Good visuals make your flyer stand out and support your message.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>How to do it:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Use high-quality photos or graphics that match your product or service.<\/li>\n\n\n\n<li>Avoid generic stock photos; real and authentic images build trust.<\/li>\n\n\n\n<li>Match colors, fonts, and images to your brand for a consistent look.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Example:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">There\u2019s nothing complicated about the image on this <a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/case-studies\/uber\/\">Uber<\/a> flyer, and that\u2019s the point. Simplicity works. The color tones match Uber\u2019s dark branding, but what really makes it effective is the feeling it creates.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/flyers-effective9-scaled.png\" alt=\"uber flyer example\" class=\"wp-image-16049 lazyload\"\/><noscript><img decoding=\"async\" src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/flyers-effective9-scaled.png\" alt=\"uber flyer example\" class=\"wp-image-16049 lazyload\"\/><\/noscript><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">When selling to consumers, it\u2019s not just the product or service that matters; it\u2019s the result they get from using it. Look at the woman in the car. She\u2019s happy. She\u2019s relaxed. She\u2019s clearly on her way to her destination without stress. That\u2019s the emotion the flyer is selling, and that\u2019s why it works.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Why it matters:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">People remember only 10% of the information they hear in an ad after 3 days, but <a href=\"https:\/\/www.lifelearn.com\/2015\/05\/12\/why-infographics-work\/\">65% when it\u2019s paired with a relevant image<\/a>. Adding strong visuals to your flyer can make your message stick long after someone sees it.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-3-strong-call-to-action-cta\">3. Strong call-to-action (CTA)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Your flyer needs a clear next step for people. A strong <a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/flyer\/flyer-cta-examples\/\">CTA on your flyer<\/a> tells them exactly what to do next, like call, visit, or claim an offer. Without this, even the best flyer can be wasted.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>How to do it:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Use action words like \u201cCall now,\u201d \u201cOrder today,\u201d or \u201cClaim your discount.\u201d<\/li>\n\n\n\n<li>Make your CTA stand out with bold fonts or colors.<\/li>\n\n\n\n<li>Add urgency with phrases like \u201cLimited time only\u201d or \u201cOffer expires soon.\u201d<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Example:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Imagine you need to earn some money and you\u2019re a driver, unsure which ride-sharing service to choose. Then you see the message, \u201cEarnings are higher on Uber,\u201d followed by the CTA, \u201cDrive and earn today.\u201d&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/flyers-1-scaled.webp\" alt=\"uber driver flyer example\" class=\"wp-image-16050 lazyload\"\/><noscript><img decoding=\"async\" src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/flyers-1-scaled.webp\" alt=\"uber driver flyer example\" class=\"wp-image-16050 lazyload\"\/><\/noscript><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Now you have your answer. The CTA starts with a strong verb and clearly offers an opportunity focused on what you\u2019ll get: earnings!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Why it matters:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">CTAs can <a href=\"https:\/\/boostbery.com\/why-90-of-websites-fail-and-how-to-build-one-that-converts\/#:~:text=%2A%2070,%28Copyblogger\">boost conversion rates by up to 80%<\/a>. They are key to making your flyer work.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>\u201cThe wording of your call to action can be more powerful than any design,\u201d<\/em> says <strong>Alberto Granzo, Head of Operations at Oppizi<\/strong>. <em>\u201cSometimes, a simple QR code on a plain sheet works better than a cluttered design. Flyers stick in people\u2019s minds days later. Something triggers them to remember that catchy CTA in their coat pocket, and that\u2019s when they take action.\u201d<\/em><\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-4-consistent-branding\">4. Consistent branding<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Using the same logo, colors, and fonts on your flyers and other marketing materials helps people recognize your brand. It also builds trust. Businesses that keep their <a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/blog\/branding\/branding-ideas\/\">branding<\/a> consistent see more engagement and sales.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>How to do it:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Always use your official brand colors, fonts, and logo.<\/li>\n\n\n\n<li>Match the style and tone of your <a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/blog\/online-marketing\/how-high-converting-websites-can-help-increase-sales\/\">website<\/a> and <a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/blog\/online-marketing\/how-social-media-can-ramp-up-sales-for-your-business\/\">social media<\/a>.<\/li>\n\n\n\n<li>Add your brand tagline when it fits.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Example:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Like other major brands, <a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/case-studies\/uber-eats\/\">Uber Eats<\/a> keeps its branding consistent across all flyers and promotional materials. As shown in this example, the dark, almost-black blue paired with bold green and white text makes it instantly recognizable as Uber Eats, regardless of the logo\u2019s visibility.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/flyers-effective4-1-scaled.png\" alt=\"uber eats branding flyer example\" class=\"wp-image-16051 lazyload\"\/><noscript><img decoding=\"async\" src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/flyers-effective4-1-scaled.png\" alt=\"uber eats branding flyer example\" class=\"wp-image-16051 lazyload\"\/><\/noscript><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Why it matters:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Businesses with consistent branding can see up to <a href=\"https:\/\/www.marq.com\/blog\/brand-consistency#:~:text=,Marq%2C%20Brand%20Consistency%20Report\">20% more growth<\/a> and 33% higher revenue than those with inconsistent branding.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-5-high-quality-printing\">5. High-quality printing<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Poor printing makes your flyer and business look unprofessional. <a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/flyer\/why-is-printing-flyers-so-expensive\/\">Good printing<\/a> lasts longer and leaves a better impression.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>How to do it:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Choose paper that fits your brand: glossy for bright colors, matte for a classy look.<\/li>\n\n\n\n<li>Think about printing on both sides for more space.<\/li>\n\n\n\n<li>Use clear fonts and sharp images to avoid blur.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Example:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A luxury product should be printed on thick, matte paper to reflect quality and professionalism. Take a look at this flyer from Khozama. Would flimsy, easily torn paper give the same impression as something sturdy, smooth, and glossy?<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/flyers-4-scaled.webp\" alt=\"khozama hair product flyer example\" class=\"wp-image-16052 lazyload\"\/><noscript><img decoding=\"async\" src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/flyers-4-scaled.webp\" alt=\"khozama hair product flyer example\" class=\"wp-image-16052 lazyload\"\/><\/noscript><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-6-targeted-distribution-strategy\">6. Targeted distribution strategy<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Even a great flyer won\u2019t work if the wrong people see it. A smart plan gets your flyer to the right audience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>How to do it:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Find busy places your customers visit.<\/li>\n\n\n\n<li>Hand out flyers at events or partner with local shops.<\/li>\n\n\n\n<li>Deliver flyers door-to-door in key areas.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Example:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A pet grooming service could hand out flyers at vets, pet stores, or dog parks. A ride-sharing app might distribute them in nightlife spots or busy transit areas. Identify your target customers, find out where they spend time, and reach them when they\u2019re there.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Why it matters:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If someone isn\u2019t interested in your service, they\u2019ll throw your flyer away immediately. That\u2019s why you need to target the right people at the right time. Oppizi\u2019s free <a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/footfall-analysis-tool\/\">footfall analysis tool<\/a> uses data-driven insights to help you find high-traffic spots and reach more potential customers.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/footfall-scaled.webp\" alt=\"footfall analysis for flyers oppizi\" class=\"wp-image-16053 lazyload\"\/><noscript><img decoding=\"async\" src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/footfall-scaled.webp\" alt=\"footfall analysis for flyers oppizi\" class=\"wp-image-16053 lazyload\"\/><\/noscript><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>\u201cOne of my favorite campaigns was for a hidden restaurant in a small park in central Madrid,\u201d<\/em> recalls <strong>Granzo<\/strong>. <em>\u201cWe focused on local workers, letting them know about this new spot, and avoided attracting tourists during the summer. It worked perfectly because we reached the right people at the right time.\u201d<\/em><\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-7-include-testimonials-or-reviews\">7. Include testimonials or reviews<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Real customer reviews build trust and show your business delivers. Flyers with testimonials build trust by showing you deliver on your promises, and they\u2019ve been proven to increase conversions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>How to do it:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Add 1 or 2 short, honest testimonials with names or initials.<\/li>\n\n\n\n<li>Use star ratings to highlight positive feedback.<\/li>\n\n\n\n<li>Make sure the reviews match the flyer\u2019s message.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Example:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Banco da Provid\u00eancia, a non-profit organization focused on reducing social inequality and promoting human development, took a different approach to using testimonials. Instead of simply adding them to their <a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/flyer\/what-is-the-purpose-of-a-flyer\/\">flyers<\/a>, they turned real comments from the people they helped into the main text of their ads.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/flyers-effective5-2-scaled.png\" alt=\"nonprofit flyer example instituo de providencia\" class=\"wp-image-16054 lazyload\"\/><noscript><img decoding=\"async\" src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/flyers-effective5-2-scaled.png\" alt=\"nonprofit flyer example instituo de providencia\" class=\"wp-image-16054 lazyload\"\/><\/noscript><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Why it matters<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Reviews can <a href=\"https:\/\/www.shortstack.com\/blog\/how-to-ask-customers-for-reviews#:~:text=are%20important%20to%20the%20success,of%20buyers%20are%20more\">increase conversion rates by up to 270%<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-8-use-white-space\">8. Use white space<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">White space means empty areas around text and images. It makes your flyer look clean and helps people focus on what matters. Too much clutter can overwhelm readers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>How to do it:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Don\u2019t crowd your flyer with too much text or pictures.<\/li>\n\n\n\n<li>Leave margins and space between sections.<\/li>\n\n\n\n<li>Group related info with enough space for easy reading.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Example:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Notice how little text is on this DiDi flyer. There\u2019s plenty of open space, with visuals taking center stage. The goal isn\u2019t just to share information, it\u2019s to grab your attention quickly, create a lasting impression, and avoid overwhelming you with too many words.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/flyers-effective7-scaled.png\" alt=\"DiDi flyer example\" class=\"wp-image-16055 lazyload\"\/><noscript><img decoding=\"async\" src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/flyers-effective7-scaled.png\" alt=\"DiDi flyer example\" class=\"wp-image-16055 lazyload\"\/><\/noscript><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Why it matters:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">People process visuals <a href=\"https:\/\/oit.williams.edu\/files\/2010\/02\/using-images-effectively.pdf#:~:text=nonverbal,taking%20more%20time%20to%20process\">60,000 times faster than text<\/a>. Clean design helps them understand your message quickly.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-9-offer-incentives\">9. Offer incentives<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Special deals or discounts give people a clear reason to act. Limited-time offers add urgency and can increase responses.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>How to do it:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Include a discount code or free trial\/sample.<\/li>\n\n\n\n<li>Make the offer easy to use with clear instructions.<\/li>\n\n\n\n<li>Use words that encourage acting now.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Example:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201c$10 off your next ride.\u201d Uber\u2019s message is simple, and that\u2019s all it needs to be. Look at the instructions too: they tell you exactly what to do in just a few words. No confusion. No extra fluff. Just clear and concise, exactly what consumers want.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/flyers-8-scaled.webp\" alt=\"under discount flyer example\" class=\"wp-image-16056 lazyload\"\/><noscript><img decoding=\"async\" src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/flyers-8-scaled.webp\" alt=\"under discount flyer example\" class=\"wp-image-16056 lazyload\"\/><\/noscript><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-10-add-trackable-elements\">10. Add trackable elements<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/blog\/offline-marketing\/how-to-measure-offline-marketing-campaign-success\/\">Tracking<\/a> helps you know what works and improve future flyers. Without it, you won\u2019t know who responded or what worked best.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>How to do it:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Use QR codes linking to your website or offers. Oppizi offers free QR code creation and tracking.<\/li>\n\n\n\n<li>Include unique discount codes or phone numbers for each flyer.<\/li>\n\n\n\n<li>Ask customers how they found you (like \u201cMention this flyer when booking\u201d).<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Example:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Uber flyer above says, \u201cScan to redeem\u201d and includes a <a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/qr-code-generator\/what-is-a-qr-code\/\">QR code<\/a>. QR codes are essential on modern flyers, giving consumers a familiar and effortless way to claim their reward. Simply put, there\u2019s no better way to take someone from a flyer to a digital action.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/tracking-scaled.webp\" alt=\"Oppizi dashboard tracking offline marketing campaign\" class=\"wp-image-16057 lazyload\"\/><noscript><img decoding=\"async\" src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/02\/tracking-scaled.webp\" alt=\"Oppizi dashboard tracking offline marketing campaign\" class=\"wp-image-16057 lazyload\"\/><\/noscript><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-faq-your-flyer-questions-answered\">FAQ: Your flyer questions answered<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-how-do-i-choose-the-right-message-for-my-flyer\">1. How do I choose the right message for my flyer?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pick one clear idea that matters most to your audience. Think about the main problem you solve or the key benefit you offer. Keep it simple and direct so people get it right away.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-what-type-of-images-work-best-on-flyers\">2. What type of images work best on flyers?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Use real photos of your product or service whenever you can. Authentic, high-quality images build trust and catch attention better than generic stock pictures. Make sure the visuals match your brand\u2019s style and message.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-how-can-i-make-sure-my-flyer-reaches-the-right-people\">3. How can I make sure my flyer reaches the right people?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Focus on places where your ideal customers spend time. That might be local events, busy neighborhoods, or partner businesses. Tools like Oppizi\u2019s footfall analysis help find the best spots to boost your flyer\u2019s reach.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-what-s-the-best-way-to-track-if-my-flyer-campaign-works\">4. What\u2019s the best way to track if my flyer campaign works?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Add trackable items like QR codes, unique discount codes, or special phone numbers. This lets you see how many people respond and which parts of your flyer work best.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/oppizi.com\/es\/en\/us\/en\/qr-code-generator\/\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/04\/4272x1084-QR-CTA-copia-1024x260.webp\" alt=\"qr code maker\" class=\"wp-image-14682 lazyload\"\/><noscript><img decoding=\"async\" src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/04\/4272x1084-QR-CTA-copia-1024x260.webp\" alt=\"qr code maker\" class=\"wp-image-14682 lazyload\"\/><\/noscript><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-5-how-important-is-printing-quality-for-my-flyer\">5. How important is printing quality for my flyer?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Very important. Good printing on quality paper shows professionalism and builds trust. Choose finishes that fit your brand, glossy for bright colors or matte for a more premium feel, to make a great impression.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-conclusion\">Conclusion<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">To make a flyer that really works, focus on clarity, quality, and connection. Your message should be simple and clear. It needs to grab attention in seconds. Pair that with eye-catching, real photos that match your brand and build trust.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Always include a clear call-to-action so people know exactly what to do next. Adding real customer reviews helps boost credibility.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Keep your branding consistent. Use the same colors, fonts, and logo on every flyer to build recognition. Don\u2019t forget print quality. A well-printed flyer shows your business means business.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/app.oppizi.com\/sign-up\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/06\/4272x1084-Flyering-CTA-copia-1024x260.webp\" alt=\"flyers\" class=\"wp-image-15226 lazyload\"\/><noscript><img decoding=\"async\" src=\"https:\/\/oppizi.com\/wp-content\/uploads\/2025\/06\/4272x1084-Flyering-CTA-copia-1024x260.webp\" alt=\"flyers\" class=\"wp-image-15226 lazyload\"\/><\/noscript><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Use smart, targeted distribution so your flyers reach the right people. And add trackable features like QR codes or special offers to measure success.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Incentives create urgency and give people a reason to act now. Together, these steps turn a flyer from just paper into a powerful tool that drives real results.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-ready-to-make-flyers-that-get-noticed-and-deliver-nbsp\">Ready to make flyers that get noticed and deliver?&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Try Oppizi\u2019s easy flyer builder to create professional flyers in minutes. Then launch a targeted campaign in your city with data-backed tools that help you succeed. <a href=\"https:\/\/app.oppizi.com\/sign-up\">Get started<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>",
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