Numbers agreed up front
Every campaign is built around the acquisition, retention, CAC, and revenue targets you bring to the first call.
Addressed Mail
Addressed Mail that only reaches households you know
Mail named customers from the file you already keep, personalised piece by piece, with printing, postage through Australia Post, and response tracking handled in one place.
Personalised mail, held to your numbers
Addressed Mail (AM) plus Oppizi technology puts a personalised piece in a named letterbox and reports on it like any other line in the plan.
Targeting from your own data
Mail the customers you already know, segmented out of the file your team maintains.
Your file, delivered over SFTP
Push audiences and suppressions from your CRM or warehouse over SFTP, on whatever schedule your team already runs.
Response tied back
QR codes, promo codes, and unique URLs connect each response to the household that received the piece.
Run mail to the schedule your team sets
Saved audiences, personalised artwork, and a data record for every piece, all driven off the customer file you already keep.
Saved audiences
Define a segment out of your own customer file once, then mail it again each time you send a fresh file.
Recent-buyer and lapsed windows
Use your own order dates to decide who gets mailed this wave and who waits for the next one.
Personalisation at print
Change the name, the offer, and the artwork household by household from the fields in your file.
A record for every piece
Each mailer produces a data record you can pull into your own reporting alongside the response data.
Work out which of your customers to mail
Addressed Mail lives or dies on the audience. In Australia, Oppizi builds it from the customer data you own, and nothing else.
First-party data activation
Point Addressed Mail at the file you already keep: buyers, sign-ups, lapsed accounts, whoever you want at the letterbox next.
Segments you define
Split the file by purchase history, order value, product, or account age, and send a different piece to each group.
Suppressions handled first
Send exclusions alongside your audience so nobody gets a mailer they should not, and addresses are checked before print.
Proof the audience before it prints
Review record counts, duplicates, and exclusions in one view, then approve the audience before anything goes to press.
Costs
See what a mailing costs before you commit
Give us the audience size and the volume you have in mind and our Australian team comes back with a costed plan, printing and postage included.
Calculate your estimate
Quantity15,000 pieces
1,000250,000500,000
Total starting from:$ 7,200
An estimate is instant and can vary from a quote provided by an Oppizi team member due to service, product, environmental, and other variabilities.
* This is an estimate of what your campaign could cost, not a quote. Final pricing depends on location, timing, seasonality, and other project factors, all of which we take into account when you request a quote with an Oppizi team member.
Built for the way Australian growth teams work
Oppizi OS holds Direct Mail to the same reporting your digital channels answer to.
Onboarding and first purchase
Convert the sign-ups sitting in your database who have never bought, with a piece that lands nowhere near the inbox.
Retention and win-back
Bring lapsed customers back with an offer built out of their own purchase history.
Repeatable waves
Save the audience rules, the artwork, and the offer, then run the campaign again each time you upload a fresh file.
MCP and API
Drive the platform headlessly from your own tooling, or hand it to your coding agent.
Creative Studio
Creative that earns a response
With Addressed Mail, the creative decides the result, and there is no editing it once it is printed. Oppizi helps you get the piece right first.
- AI-assisted design and layout
- Personalised messaging household by household
- QR codes and tracking built in
- Pre-print checks before anything goes to press
Trusted by over 1,000 companies
FAQ
Frequently asked questions
Still deciding? Our Australian team is happy to talk it through.
Addressed Mail sends a printed piece to named households you have chosen, rather than to everyone in an area. In Australia, Oppizi builds those audiences from your own customer data, so everyone who receives a mailer is someone your business already has a record of.
Targeting comes from the customer file you supply. Segment it by purchase history, order value, product, or account age, apply your suppressions, and mail the group you want. Australian Addressed Mail campaigns run on your first-party data only, with no bought lists in the mix.
A file with names and Australian postal addresses, plus whatever fields you want to segment or personalise on. It can arrive as a one-off upload or over SFTP from your CRM or data warehouse on a schedule your team controls.
Addressed Mail goes to named households from your own data, which suits retention, win-back, and repeat purchase. Unaddressed Mail covers every letterbox in the postcodes you choose, homes and businesses, which suits local awareness and entering a new area. Both run from the same platform.
Yes. Names, offers, product references, and artwork variants can all change household by household from the fields in your file, and every version goes through pre-print checks before the run starts.
Each piece can carry a QR code, a unique URL, a promo code, or a tracked number, and the responses appear in your Oppizi OS dashboard next to the mailing record. Export it, or match it back against your own reporting.
Yes, there is a practical minimum so printing and distribution stack up, and it moves with the format and the audience. Campaigns typically start at around 200 pieces, and our Australian team confirms the exact minimum for yours when they quote it.
Across Australian campaigns, Oppizi has tracked more than one million conversions in 12+ years operating here. Every figure is measured in Oppizi OS through QR codes, unique URLs, and promo codes.
Get started
Mail the customers you already know
Build the audience out of your own data, personalise the piece, and see what comes back.