Own the moment
Your brand shows up when customers are actively engaging with a parcel, not passively scrolling.
Inserts
Reach customers inside orders from brands they already trust
Oppizi OS gives you access to the only inserts marketplace, connecting your brand with e-commerce partners shipping in Germany and placing your offers directly into their orders.
Get inside the boxes customers are already opening
Deliver brand messages at the exact moment of delivery, when engagement and recall are strongest.
Built on trust
Placed inside orders from brands customers already know, creating a credible and welcome experience.
The right audience
Match your target audience to the customer profile of partner brands to reach high-value customers in Germany.
Track and optimise
Measure ROI across partners to identify what is working and make smarter decisions on where to invest.
Manage from one place
How inserts run with Oppizi
The marketplace
Place your brand inside orders from retailers
Brands choose which partners to work with based on audience fit, and partners approve brands and creative for the right experience.
- Select partners based on audience and category alignment
- Printing, production, and quality control in Germany
- Control volumes and pacing by partner
- Launch across one or several partners from one platform
Managed in Oppizi OS
Plan, launch, and measure insert campaigns alongside your other offline channels.
Launch and scale easily
Start with a single partner and expand across several as you identify what works.
Choose the right partners
Select brands and categories that align with your target audience and campaign goals.
End-to-end execution
From production to insertion and distribution, every campaign is managed end to end.
Built to benefit both parties
An inserts marketplace that works for advertisers and the brands that ship.
Advertisers
Align with brand-safe retailers for high-impact moments.
- Scalable access to new customers
- Predictable distribution
- Centralised campaign management
Retailers
Earn more on every order with complete control and minimal lift.
- Monetise every order
- Maintain full control over approvals
- Protect the customer experience
Trusted by 1,000+ companies
More on inserts
FAQ
Frequently asked questions
Can't find what you're looking for? Our German team is happy to help.
Package insert advertising places your branded materials, such as a voucher, offer card, or product sample, inside e-commerce orders shipped by partner brands. When a customer receives their parcel, they find your message at the moment of unboxing, from a brand they already trust. It is one of the most cost-effective and high-attention forms of offline customer acquisition available.
Oppizi operates the only AI-powered package insert marketplace, connecting advertisers with a curated network of e-commerce and subscription partners. Brands browse the marketplace to select partners whose customers match their target audience. Once approved by the partner, Oppizi handles production, printing, and insertion logistics, placing materials inside outgoing orders at scale, managed through Oppizi OS.
Inserts are priced per thousand pieces inserted, plus printing, and the rate depends on the partner, the volume, and the format. Because there is no postage, the all-in cost sits well below a comparable direct mail campaign. Our team quotes each programme, and the Oppizi OS dashboard shows cost per acquisition by partner so you can compare it against your digital channels.
Oppizi's curated insert network includes e-commerce, subscription, and delivery brands across complementary product categories, with partners shipping across Germany. Brands browse and select specific partners by audience profile, category, or reach, or ask Oppizi's team to recommend the best placements for their customer profile and objectives. Every placement is intentional, not mass-distributed.
Oppizi tracks insert campaign performance through unique promo codes, QR codes, dedicated landing pages, and post-purchase surveys. The Oppizi OS dashboard shows performance by partner, volume, redemption rate, and CAC, giving you the data to identify the highest-performing placements and reallocate budget across the network.
It depends on parcel size, weight limits, and each partner's own preferences. Partners set how many inserts their shipments carry, and Oppizi coordinates placements around that, so the mix stays sensible and the insert stays relevant to the customer.
Package insert advertising works especially well for subscription services, DTC brands, food and beverage, beauty and personal care, fitness and wellness, and any brand whose target audience overlaps with major e-commerce retailers. Brands with compelling introductory offers, free trials, or strong discount hooks consistently see the highest conversion rates from insert campaigns.
It depends on the offer, the audience and the partner mix, so we work from measured campaigns rather than a house average. The structural advantage of an insert is the moment: the parcel gets opened anyway, so attention is close to guaranteed. How much of that converts is visible per partner in Oppizi OS, through promo codes, QR codes and landing pages.
Get started
Get your brand into the right orders
Select partners shipping in Germany, launch campaigns, and scale what works with full visibility into performance.