High cost
Acquisition costs are high, especially in competitive or newly launched markets
Delivery and Mobility
Win neighbourhoods not just downloads
Build local density in the districts that matter most, from Berlin to Munich, driving first orders and repeat usage with Oppizi OS, the agentic platform for offline growth.
The delivery growth challenge
As digital channels get noisier and more expensive, driving installs that turn into consistent order volume becomes more difficult.
Conversion plateau
Conversion from install to first order varies widely and is often lower than expected
Dispersed demand
Demand can be difficult to concentrate in the areas needed for efficient delivery
Performance decline
Performance from digital channels often declines as markets become saturated
How delivery and mobility teams use Oppizi to drive growth
Acquire new customersReach net new households by location and the purchase patterns in your own data, at a fixed cost per piece rather than an auction price. Oppizi is built to drive usage, not just impressions, at a cost lower than paid search and social.
Oppizi OS
Launch and manage all channels from one place
Target, launch, and measure every campaign in one platform, or simply ask Copilot. AI picks the postcode areas with the most potential and optimises distribution and creative, while your customer files arrive over SFTP to drive personalised, scheduled campaigns.
Offline channels built for delivery and mobility performance
Every channel is planned, executed, and measured in one platform.
Cover every letterbox in your delivery zones with Unaddressed Direct Mail through Deutsche Post, or send addressed mail built on your own customer and B2B data, for acquisition, reactivation, and repeat-order campaigns.
Learn more about Direct Mail
Bring your own customer data
Sitting on order and rider data? Send it to Oppizi over SFTP and schedule direct mail from the data you already have.
SFTP data feed
- Drop customer, order, and loyalty files into Oppizi on your own schedule
- Build audiences from real purchase history rather than guesswork
- Suppress recent buyers so budget goes to the customers you still need
API and MCP access
- Brief, price, and track campaigns from your own tools with the REST API
- Connect Claude, ChatGPT, or any MCP-capable assistant with one sign-in
- Record conversions back to Oppizi so attribution closes the loop
The Oppizi advantage with measurable impact
We improve the performance of offline channels across key areas, all managed through the same platform and reportable through our Copilot.
Acquisition you can measure
Every piece carries a QR code or promo code, so each new customer is attributed to the campaign, drop and postcode area that won them.
Higher order conversion
2x higher first-to-second order conversion from the trust a physical touchpoint builds
Better market density and ROI
Faster market density and ROI with focused growth in profitable delivery zones
Results that show up in the real world
FAQ
Frequently asked questions
Can't find what you're looking for? Our team in Germany is happy to help.
Delivery and mobility apps face high digital CAC and declining returns from saturated paid channels. Offline campaigns, like flyering in high-density districts, direct mail to targeted households, and insert placement in relevant e-commerce orders, reach potential customers outside the feed, in the postcode areas where delivery zones operate.
Hand-to-hand flyering is the most direct and high-impact channel for delivery apps, placing Brand Ambassadors at station exits, restaurant streets, and busy districts to drive first-order downloads and activations. Direct mail complements this for household-level targeting and reactivation. Package inserts provide efficient reach through complementary e-commerce orders. Uber Eats and DiDi have used all three through Oppizi.
Uber Eats acquired 2M+ new customers at a 2% conversion rate through Oppizi campaigns. Getaround reduced cost per acquisition by 70% compared to digital channels. DiDi distributed 5.5M flyers through Oppizi's Brand Ambassador network. These results reflect the combination of AI-powered location planning, trained Brand Ambassadors, and real-time measurement.
Oppizi uses AI to identify the districts with the highest potential for delivery adoption based on footfall, proximity to restaurant zones, and historical campaign performance. By concentrating flyering and direct mail in these areas, delivery brands build demand where it creates operational efficiency: more orders per zone, higher courier utilisation, and faster profitability per city.
In Germany your customer data reaches Oppizi over secure SFTP. Export the segments you want to reach, for example users who have not ordered in 30 days, or new-district launch lists, and Oppizi schedules the campaign from that file, suppressing anyone who already converted. Performance data comes back as files your reporting can read, and the REST API and MCP server are available for programmatic setups.
Flyering campaigns can be activated in a new city within days where Oppizi's Brand Ambassador network is live, and within about a week in net-new districts. Unaddressed and addressed mail typically deliver within one to two weeks from campaign setup. Oppizi handles all logistics, printing, and field management, so growth teams focus on audience strategy and creative rather than operational coordination in each new city.
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Ready to build real density?
Focus your budget where it matters most: the districts that drive orders and repeat usage.