Door drops built for
whole-postcode reach

Door Drops are unaddressed distribution through Royal Mail Door to Door®: your leaflet goes through every letterbox in the postcodes you choose, with no mailing list and no individual addresses. Delivery covers residential and business addresses, which makes it a good fit for openings, entering a new area, and offers where geography defines the audience better than data does.

Cost depends on volume, leaflet format, print specification, and the rounds you select. It is one of the cheapest ways to reach a whole area because there are no list or data fees, and print and distribution are quoted together. Send us your postcodes and volume and our UK team comes back with a costed plan rather than a rate card.

Oppizi OS gives you a map-based selector. Pick rounds by area and household coverage, or set a radius around your site, and see how many letterboxes each selection adds before you book. Our agents also suggest the rounds with the most potential for the goal you have set, so you are not guessing at boundaries.

Timing depends on the rounds and volume you book, and the delivery window is confirmed for your specific postcodes before you commit. Once the campaign is live in Oppizi OS, printing and hand-off to distribution are handled for you, and you can follow status in the dashboard rather than chasing updates.

Use Door Drops when you want everyone in an area to see your offer and you have no list to work from. Use Addressed Direct Mail when you need household-level targeting built from your own customer data, B2B records, or lookalike modelling. Use Partially Addressed Mail when you want modelled targeting without holding personal data, posted to the household rather than a name. All three channels run from the same platform, so you can combine broad coverage with precision.

Restaurants and takeaways, home services, retail sites announcing an opening or a promotion, estate agents, gyms, and studios all do well, along with any brand whose customers are defined by where they live rather than by data. Offer-led campaigns in a defined catchment tend to repeat best.

Response is tracked through QR codes, unique promo codes, dedicated landing page URLs, and call tracking numbers printed on the leaflet. The Oppizi OS dashboard shows distribution confirmation, scans, and redemptions, so you can work out your response rate and cost per acquisition on the same screen.

Across UK campaigns Oppizi has distributed more than 25 million leaflets over 8+ years. Everything is measured in Oppizi OS through QR codes, unique URLs, and promo code attribution.