Letterbox flyer delivery with street-level precision

Door-to-door flyer distribution means delivering printed flyers, or pamphlets as they are often called here, straight to residential letterboxes along planned routes. Where hand-to-hand flyering targets individuals in busy places, letterbox drop gives you consistent coverage of whole streets and suburbs. Oppizi plans the routes, prints the flyers, runs the delivery and reports back on it.

Oppizi OS ranks areas on household density, geography and your campaign goal, and letterbox drop in New Zealand can also use demographic third-party data such as age, household size and average income. You can narrow a run to a postcode or a radius on the map, then adjust the next run using what the last one returned.

Yes. Unaddressed flyers may be left in residential letterboxes, and the rules that matter are local ones about access and where material can be placed. Oppizi distributors work to the rules of each area we deliver in, and we keep every campaign compliant rather than trading reach for risk.

Distributors check in through the Oppizi app, and GPS data confirms which routes were walked and when. That sits alongside response tracking from QR codes, promo codes and landing pages, so you can see both the delivery itself and what it produced in one dashboard.

Both reach households without a mailing list. Unaddressed Mail goes through the postal network into letterboxes, which suits broad residential and business coverage. Door-to-door is delivered by Oppizi teams, so it launches faster, can be changed mid-campaign and gives you street-level control. Both are available in New Zealand, and plenty of brands run them together.

Response depends on the offer, the creative and the timing, and 0.5% to 2% is the usual band for flyer campaigns. Across the New Zealand campaigns Oppizi has measured, more than 16 million flyers have been distributed and over 300,000 conversions tracked. Repeat exposure in the same suburbs is what moves that number.