KPIs first
Design the send around retention, reactivation, repeat revenue or CAC before anything is printed.
Direct Mail
Direct Mail, powered by
the data you already own
Write to the customers in your own database with a piece personalised to them, printed and delivered across New Zealand, and measured like any other performance channel.
Precise mail to the customers you already know
Direct Mail in New Zealand runs on your first-party customer records, so every piece goes to someone who already has a relationship with you.
Your own data, segmented
Build the audience from your customer records: purchase history, plan, recency, location or any field you send us.
SFTP data feed
Drop a segmented file on our secure SFTP and we take it from there. It is the data connection we run in New Zealand.
Repeatable sends
Save an audience definition and run it again on the cadence you choose, with your suppressions applied every time.
Run mail on a schedule, not as a one-off
Once an audience definition is agreed, the same send can go again whenever your own data says it should.
Saved audience definitions
Agree the rules once, from your own fields, then reuse them for the next send without rebuilding anything.
Suppression on every run
Recent buyers, opt-outs and anyone you exclude are stripped from the file before it reaches print.
Personalisation at print
Names, offers and copy variants are set per record from the data in your file.
Proofed before it prints
Approve a sample built from real records, addressing included, before the run goes to press.
Your customer data, ready to mail
In New Zealand this channel runs on first-party data only. The work sits in how cleanly your own records are segmented, prepared and proofed.
First-party activation
Use your customer records for retention, win-back and scheduled follow-up sends to people who already know you.
Segments you define
Split the file by recency, value, product or plan and give each segment its own message.
Address hygiene
Records are checked and formatted for New Zealand addressing before print, so fewer pieces go nowhere.
Suppressions and exclusions
Tell us who not to mail, from recent purchasers to opt-outs, and the file is cut before the run.
Plan your budget
What a send actually costs
Share your volume, format and how often you plan to send, and we confirm New Zealand pricing in writing. Campaigns typically start around 200 pieces.
Size your send
Quantity15,000 pieces
1,000250,000500,000
Total starting from:$25,500
An estimate is instant and can vary from a quote provided by an Oppizi team member due to service, product, environmental, and other variabilities.
* This is an estimate of what your campaign could cost, not a quote. Final pricing depends on location, timing, seasonality, and other project factors, all of which we take into account when you request a quote with an Oppizi team member.
Built for the way New Zealand growth teams actually work
Oppizi OS keeps the discipline of a performance channel on a printed piece.
Onboarding and first purchase
Turn new sign-ups into first orders with a piece that arrives while you are still front of mind.
Retention and reactivation
Mail loyal and lapsed customers with offers drawn from their own history with you.
Repeat sends, refined
Compare results between runs and adjust segment, offer and creative before the next one goes out.
MCP and API
Automate the repetitive parts through our headless platform with your coding agent.
Creative Studio
Creative that earns a reply
In mail, the artwork is the campaign, and there is only one print run. Oppizi puts the checks in before the press starts.
- AI-assisted design and layout
- Copy and offer varied per record from your file
- QR codes and response tracking printed on the piece
- Pre-print checks on artwork and addressing
What this looks like in market
Trusted by 1,000+ companies
FAQ
Everything you need to know
Still have a question? Our New Zealand team will answer it.
Direct Mail is mail sent to named people at their own address, selected from a customer file. In New Zealand Oppizi runs it on your first-party data, meaning the records you already hold. Each piece can be personalised to the person receiving it, which makes it a strong onboarding, retention and reactivation channel.
Your own customer data, and nothing else. You send the file, we segment it against the rules you set, apply your suppressions and prepare it for New Zealand addressing. Purchased audience data is not part of Direct Mail here.
Through a secure SFTP feed, which is the data connection Oppizi supports in New Zealand. You export a segmented file from your CRM, warehouse or ecommerce platform on whatever schedule suits, and each file becomes a send.
In New Zealand, Oppizi campaigns have tracked more than 300,000 conversions in this market.
Direct Mail reaches named people from your own file, personalised per record. Unaddressed Mail blankets every letterbox on the delivery runs you pick, with no file at all, which is the better fit for broad local awareness. New Zealand has both on the same platform.
Yes, there is a minimum so a run is worth printing and delivering. Campaigns typically start around 200 pieces, and your campaign manager confirms the exact minimum for your format and audience.
Yes. Names, offers, product references and copy variants come from the fields you supply, and a proof built on live records goes to you for sign-off before the press runs.
Attribution lives on the artwork: a QR code, a dedicated URL, a promo code, or a call tracking number. Oppizi OS then reports delivery progress and response per segment, so each run can be compared with the last.
Get started
Mail your own customers with precision
Send us the segment, approve the proof, and measure the response alongside your other channels.