Retargeting

Retarget in the mailbox not the spam folder

Turn anonymous website traffic into addressed direct mail, triggered by your CRM signals. Reach visitors, cart abandoners, and dormant leads in a channel with no ad blockers and no bidding war.

Signal in, mail out

Retargeting in three steps

Connect once, set the rule, and let the mailer fire itself when a customer does something worth following up on.

Connect your stack

Link your CRM, CDP, or e-commerce platform so audience signals flow into Oppizi automatically.

Define the trigger and filters

Set event and time-based rules and your own filters, so only your best prospects get a piece.

Mail fires automatically

Mail pieces print and ship within a 4-day SLA of the trigger firing.

Built for trust

Signal-based mailing, done compliantly

Match, cap, suppress, and track every piece, so you never over-mail or miss an opt-out.

Identity match

Match unknown visitors to a deliverable address using our third-party data and partners.

Trigger rules

Event and time-based rules, with frequency caps so no one gets over-mailed.

QR and promo Speed to mailbox

Four-day SLA from trigger to shipping, so pieces land at home while intent is still warm.

Suppression

Auto-exclude customers who already converted or opted out.

Closed-loop attribution

QR and promo codes plus CRM match tie each conversion back to the trigger.

SOC 2 compliant

Identity resolution and retargeting run on SOC 2 Type II certified infrastructure.

Case studies

Results that show up in the real world

Trusted by 1,000+ companies
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FAQ

Everything you need to know

Can't find what you're looking for? Our team is happy to help.

Direct mail retargeting turns digital signals like website visits, abandoned carts, and dormant CRM leads into physical mail pieces, triggered automatically. Instead of chasing prospects with display ads they block or ignore, Oppizi matches the signal to a deliverable address and fires a personalized mailer within a 4-day SLA. The result is a retargeting channel that's 100% deliverable, with no ad blockers, no spam folder, and no bidding war.

Digital retargeting fights ad blockers, cookie deprecation, banner blindness, and rising auction prices, and your ad disappears the moment they scroll. A retargeting mail piece is 100% deliverable to the household, sits in the home for days, and arrives with 76% consumer trust. Oppizi's offline campaigns average a 4.4% response rate, several times typical digital retargeting, while working from the same triggers you already use online.

Any event or time-based signal from your connected stack: website page views, cart or application abandonment, purchases, loyalty milestones, dormancy thresholds, or custom CRM and CDP events. You define the trigger rules and filters, so only your best-fit prospects get a piece, with frequency caps to prevent over-mailing and automatic suppression of anyone who already converted or opted out.

Oppizi uses identity resolution through vetted third-party data partners to match unknown site visitors to a deliverable household address. Matching runs on SOC 2 Type II certified infrastructure, opted-out users are automatically suppressed, and you control which visitors qualify through your own trigger rules and filters. Not every visitor matches, which is by design: only confident, compliant matches receive mail.

Through closed-loop attribution: every piece carries a unique QR code and promo code tied to the specific trigger, and CRM match-back links subsequent conversions back to the mail that drove them. Because each mailer maps to one signal, one recipient, and one campaign, you see cost per conversion at the trigger level, in the same dashboard and with the same rigor as your digital retargeting.

Pieces print and ship within a 4-day SLA of the trigger firing, so mail lands while intent is still warm, not weeks after the cart was abandoned. Oppizi prints within 50 miles of the destination through a nationwide network of 700+ printers, which keeps transit short. There are no batch windows to wait for: each trigger fires its own piece automatically.

Oppizi connects natively with HubSpot, Segment, Shopify, Braze, Google Tag Manager, and Webflow, plus CRMs and CDPs via API and webhooks. Audience signals flow in automatically once connected, so you trigger mail from the same events and segments you use for email and digital retargeting. Campaign results sync back to your stack, and the headless infrastructure lets engineering teams build custom flows.

Yes. Identity matching runs on SOC 2 Type II certified infrastructure with compliance controls built into every campaign: automatic suppression of converted and opted-out customers, frequency caps, and data handled through vetted partners. You define exactly who qualifies for retargeting through your own rules. Direct mail also operates outside cookie-based tracking, making it resilient to browser privacy changes that are eroding digital retargeting.

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Follow up where the inbox can't reach

Turn your digital signals into automated, measurable direct mail.

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